Today’s wine drinkers are asking better questions—and the most progressive producers are giving them honest answers. Pyur was created to help you do just that: to certify your wine in a way that’s meaningful, verifiable, and true to your craft.

If you’re producing wines without shortcuts—no added sugar, no flavor manipulation, just honest farming and winemaking—Pyur Certification helps you tell that story with clarity and confidence to the busy consumer.

Be Part of a Movement That Puts Integrity First

  • Why Certify with Pyur?

    You’re already doing the work—Pyur helps you prove it and get the credit you deserve.

    Certification through Pyur gives you a trusted mark that communicates your values. It's a way to stand apart from industrial wines and connect with the growing audience of conscious consumers who care about what they're putting into their bodies.

    No invasive oversight. No unnecessary hoops. Just a clean, streamlined way to highlight what makes your wine different.

  • What We Look For

    We certify wines that:

    Are made without added sugar or artificial flavoring

    Accurate Residual Sugar

    Reflect minimal intervention winemaking

    Disclose accurate varietal and AVA sourcing

    Provide verified lab reports for residual sugar and free SO₂

    Avoid synthetic herbicides in the vineyard

    Agree to transparency and posting a simplfied interpretation of lab data for consumers to know what they’re drinking

    You don’t need to be organic or biodynamic (though we love that too)—we simply want honesty, clarity, and care in your process.

  • What You’ll Get

    Use of the Pyur Certified™ mark on labels, websites, and print

    Feature placement on the Pyur site and social channels

    Marketing support that amplifies your transparency story

    Consumer trust that drives long-term loyalty

    A seat at the table in the growing purity-focused wine movement

Let’s Work Together

We created Pyur to celebrate to those who steward the land, craft with care, and stand behind every bottle they produce.


If that sounds like you, we’d love to connect.